U.S. President Joe Biden speaks throughout an occasion about decreasing well being care prices within the East Room of the White Home on July 7, 2023 in Washington, DC.
Drew Angerer | Getty Photos Information | Getty Photos
President Joe Biden paraded this week’s inventory market document highs Friday in a brand new marketing campaign video that trolled his predecessor, Donald Trump, for predicting a market collapse if Biden have been elected.
“Good one, Donald,” Biden wrote within the publish on X.
Throughout the 2020 presidential marketing campaign, then-President Trump claimed, “If Biden wins, you are gonna have a inventory market collapse the likes of which you have by no means had.”
The video replayed that clip, adopted by soundbites of stories anchors touting the inventory market’s latest positive factors. One memorable snippet confirmed Larry Kudlow, Trump’s former high financial aide, marveling on the market’s efficiency on his Fox Enterprise present.
“Uh, let’s simply speak for a second concerning the inventory market. Growth,” Kudlow says.
Dealing with the prospect of a rematch with Trump in 2024, Biden is seizing on the inventory market positive factors to attempt to get by means of to voters.
The video displays a rising willingness by the Biden marketing campaign to take direct intention at Trump, who leads the Republican main area by greater than 40 factors.
It additionally displays a shifting tone from the Biden marketing campaign, which has spent the previous 12 months targeted on a constructive message and touting Biden’s financial positive factors and job creation.
However this technique has up to now didn’t resonate with voters, polls present. A pivot to extra unfavorable marketing campaign messages, and reminding voters of how Trump ruled in workplace, might assist to energise disaffected Democrats.
A ballot final month from The New York Occasions and Siena Faculty discovered voters trusted Trump — who inherited a stronger economic system than Biden did and left workplace in the course of the pandemic — over Biden, on the economic system.