Elon Musk at the moment stated that X (previously Twitter) goes to quickly launch two new premium tiers, confirming earlier experiences and code sightings.
The proprietor of the platform stated that one tier will value decrease than the present $8 monthly plan, however gained’t cut back adverts. The opposite tier might be a dearer one, which is able to take away all adverts. The present premium plan guarantees to point out “half adverts” to subscribers. Musk didn’t point out the costs of those new tiers.
Two new tiers of X Premium subscriptions launching quickly.
One is decrease value with all options, however no discount in adverts, and the opposite is dearer, however has no adverts.
— Elon Musk (@elonmusk) October 20, 2023
Earlier this month, @aaronp613 discovered references in X’s code about three separate premium tiers. Individually, Bloomberg additionally reported that the corporate is testing a number of paid plans to herald extra income.
Musk & co. try new methods to extend X’s income. Earlier this week, the corporate began testing a $1 per yr plan for brand spanking new customers in New Zealand and the Philippines for primary performance like posting, liking, and reposting. The social community stated that this transfer was to cut back the variety of bots on the platform, and wasn’t meant to be “a revenue driver.”
Earlier this month, Reuters reported that since Musk’s takeover advert income has continually dropped. So it’s not shocking for Musk to make strikes to bolster subscription income.
As the corporate is attempting to draw advertisers with former NBCU exec Linda Yaccarino as CEO, it’s attempting to publish metrics that look interesting. Earlier this month, Yaccarino stated that X has round 245 million day by day energetic customers and 500 million day by day posts.