Picture: Amazon Studios
Though streaming companies attempt to hold their viewing numbers secret, Amazon Studios was all too completely happy to crow that the premiere of Lord of the Rings: The Rings of Energy TV collection had 25 million international viewers on the day it premiered. That’s rather a lot! However because it seems, by the point the primary season ended, a surprising variety of these viewers as had already given up.
Uh Oh, Amazon Purchased Your Favourite Robotic Firm
In a brand new examination of Amazon Studios, the Hollywood Reporter mentions that solely 37 p.c of Rings of Energy’s U.S. viewers caught round by means of the Prime Video collection’ eighth episode. That may be a large decline for any TV collection, however particularly one which Amazon paid half a billion {dollars} for and had ordered a second season of earlier than the primary episode premiered. Internationally, it faired a bit of higher, with solely 55 p.c of viewers abandoning the present alongside the way in which. “A 50 p.c completion fee could be a strong however not spectacular consequence, in keeping with insiders,” acknowledged THR.
Yikes. I’ll say I believe Rings of Energy received higher because it went on, however eight episodes is a very long time to maintain main characters’ names from us, and the titular rings didn’t even present up till the season finale. The collection was undeniably beautiful to have a look at, however storywise, it took its candy time—time round 60 p.c of its viewers not felt like giving.
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