Scarlett Johansson hits AI app with authorized motion for cloning her voice in an advert

As reported by Selection, the 22-second advert confirmed Johansson behind the scenes whereas filming Black Widow, the place she truly says “What’s up guys? It’s Scarlett and I would like you to return with me.” However then, the advert transitions away from Johansson, whereas an AI-generated voice meant to sound just like the actress states: “It’s not restricted to avatars solely. You may also create photos with texts and even your AI movies. I feel you shouldn’t miss it.”

On the very backside of the advert, Selection experiences that Convert Software program — the developer behind the app — included textual content that reads: “Photographs produced by Lisa AI. It has nothing to do with this individual.” Representatives for Johansson inform Selection that the actress was by no means a spokesperson for the app and that her legal professional, Kevin Yorn, “dealt with the state of affairs in a authorized capability.”

“We don’t take this stuff calmly. Per our ordinary plan of action in these circumstances, we’ll cope with it with all authorized cures that we are going to have,” Yorn stated in an announcement to Selection. Neither Yorn nor Convert Software program responded to The Verge’s request for remark concerning the nature of the authorized motion.